Some thoughts and tips from this week’s EdChat, having a positive digital footprint
This past week’s EdChat was about best practices for increasing parent/teacher communication. Lots of great tips, resources, and ideas were shared as always. How effective is the digital communication between school and home? How great is the digital divide in your school or district? I need the proper PD to do this well, I don’t want to do it half way. These were just a few of the topics that came up during the evening edition of EdChat. If you weren’t there or haven’t yet had a chance to read the archive, check it out here.
Teacher ambition is always so high during the infancy of implementing a digital communication tool. I know some districts, such as my own, offer teachers space on the web server to store their classroom/team/department/grade level web site. I realize this is not the case in every district. If you do have this option though, I recommend taking advantage of it and invest in the initial training necessary to create a web site for your classroom. Not only is it an excellent way to communicate with parents, but it can also provide resources for review, remediation, and enrichment to supplement the instruction that occurs in the classroom.
No matter which way a teacher chooses to communicate digitally with parents, choose one tool and stick with it. Consistently update it. If you post something that’s relevant for November, don’t still have it posted in February. Decide how much time you want to invest up front. Quite often the ambition quickly fades to update and maintain a classroom web site. Which, of course, easily happens with the one million other things that classroom teachers have on their plate at any given time.
If a district hosted site is not an option, blogs and wikis can be of use nicely and are easier to maintain when it comes to content and overall design. There are also many free web services that will walk you through building a professional looking site. I recently tweeted this resource, “45 Web Builders to Create an Insanely Awesome Free Website“. Definitely check out the tools there.
Our students also need to know about creating and communicating a positive, professional presence on the web. I call it “having a positive digital footprint”. I spoke this week to students at the Missouri FCCLA State Conference about this very topic. I wanted to help students understand that the way they communicate on the web now can either have a positive or negative impact for when they enter the workforce after college. I shared with them tools and strategies that will help them have a positive digital footprint. Universities are starting to look at a student’s web presence when determining whether to accept or deny entrance into the school. Potential Employers are certainly looking at a job candidate’s web presence when deciding whether to hire someone or not. I shared this recent study by Microsoft in regards to why your online reputation matters. Be sure and check out the statistics and watch the video “What does your Online Reputation say about you?” Whether we like it or not, teacher or student, Google is quickly becoming one of the “silent references” on our resume.
Creating any kind of classroom website, blog, wiki, or Twitter account can be a great way to keep in communication with parents. Some of those allow for two-way communication, but some don’t. The teacher has to evaluate and plan exactly what type of information and resources they want to provide to parents via the web BEFORE any creation starts.
Thank you for reading.